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Safelists -- Can Safelists Help Build Your Business? |
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Written by Jack Beddall
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Sunday, 13 July 2008 03:47 |
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Internet Marketing's first lesson is that spam is something you just do not do. It can get you in more trouble than you ever imagined, including being banned or fined. Because of that, hundreds of thousands of people have begun to rely on and use safelists. These are gigungulous email lists of people who have agreed to let someone (anyone) send them some information about something. They end up being huge exchanges of spam among people who don't read them.
Internet Marketing's first lesson is that spam is something you just do not do. It can get you in more trouble than you ever imagined, including being banned or fined. Because of that, hundreds of thousands of people have begun to rely on and use safelists. These are gigungulous email lists of people who have agreed to let someone (anyone) send them some information about something. They end up being huge exchanges of spam among people who don't read them.
Just to see how they work in general, as an experiment for myself, and to see if they lived up to the promise of driving traffic to my sites, I set myself up with four safelists: Croc-Ads, GlobalSafelist, Herculist, and ListDotCom. I randomly picked these from the hundreds (or maybe thousands) out there. For all of them, I entered the required information for my own email, along with a zippy headline and content. I viewed these emails going to millions of empty email boxes, finding their way to an eagerly awaiting business opportunity seeker, jumping out at them and demanding a click.
Instead, my own mailbox was filled to the brim with emails. I got over fifty the first hour, about one a minute. I had over two hundred by the time I logged off for the day. By the end of the week, I was getting over SIX HUNDRED emails every day day, all promising me that I could make the most money for the least effort. Think about that for a minute. Six hundred emails a day. That's about one every two minutes 24/7. I don't even scan through them anymore. I just select all and delete.
So, here's my advice on safelists: (if you really want to use one)
1. Create a new email account first. Gmail seems to work the best, as it can easily handle the volume, but almost any provider will do if they don't have traffic limits. Just make sure you have an address different from your regular email box.
2. Sign up for only one safe list. When your inbox volume levels out, you might want to add more, but if you start with six hundred a day like I did, you won't read any of them anyway.
3. Track your results for a specified period of time. If your website is not getting more traffic, cancel your subscription and move on to other methods of hit generation.
Safelists might have been a good idea a few years ago, but for now, they offer no way to stand out from the other 599 emailssomeone is getting. My conclusion, based on first hand experience, is that there are far more effective ways to drive traffic than safelists.
About the Author: Before you spend too many hours and too many dollars surfing the web for resources to build your business, check out Jack Beddall's The Online Resource Site . If you are looking for multiple streams of income, SpiderWeb Marketing works quite well. |
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