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Just Imagine... You and Sir Richard Branson on a Flight Together!
Written by Richard Parkes Cordock   
Tuesday, 05 August 2008 09:56
Fact is often stranger than fiction, and what happened to Jason Murphy as he found himself sitting in seat 1A, the most desirable seat on any plane, could well be the work of fiction, only it isn't!
by RichardParkesCordock


Fact is often stranger than fiction, and what happened to Jason Murphy as he found himself sitting in seat 1A, the most desirable seat on any plane, could well be the work of fiction, only it isn't!

Little did Jason know at the time, when shortly after being upgraded to his new seat, he'd be asked to move over and give it up for an unnamed VIP. But as you'll read in Jason's own words, it was none other than entrepreneur Sir Richard Branson who took his place.

During the course of the flight, Jason (who was about to start a new business in Australia) had the perfect traveling companion and business mentor who could give him invaluable advice and encouragement.

Read Jason's own account of what happened next on that memorable flight.

This is the story as I remember it....

After many years working in the UK in the direct selling industry, I looked at a failed business in Australia. It was not the business which had failed, but in my opinion, it was the people who had failed the business. They just didn't have the right mindset at the top level.

I was travelling around Australia looking to inspire the people of this failed business to re-launch with a new focus, and was heading to Adelaide. Being quite tall, I asked for a seat with extra leg room and was pleasantly surprised when I found out that they had such a seat, and was consequently allocated seat 1A.

I'd only just sat down when the air-hostess approached me and told me there had been a mistake and asked if I could move seats. No one was sitting in seat 1C, so I enquired if it would be OK to move up. She said it would, so I moved along two seats, and thankfully still had the extra legroom. I remember, just as the flight was almost ready to take off, feeling a little smug, thinking that I'd got the whole three seats to myself.

Just as the stewardess was about to close the door, a guy jumped on the plane and plonked himself in seat 1A! My immediate thought was 'what makes you so special?', but when I looked up I realised that what made him so special was that he was Richard Branson, a part owner of the airline!

Once I had caught my breath, I wondered what on earth I would talk to him about, if indeed he would even want to talk to the likes of me!

Although Australians are not best known for their love of 'British poms', I was amazed when the whole plane of Australians cheered and clapped as they noticed Richard Branson had boarded.

It soon became evident to me why. Richard was confident, warm, cheerful and genuinely interested in my future business plans and goals. He and I chatted away like we had known each other for many years, and I'll never forget the respect he showed me.

This chance meeting gave me the greatest inspiration of my life. I decided that from this day forward I was going to treat everybody I met with that same respect. It does not matter if you are the garbage collector or the CEO, what people in business need to know is that ?THEY? are important.

On the back of this 'mindset' we have taken a failed business to a business that is currently on track to invoice some $25m (?10 million). Our new business is called 'Penny Miller Pty Ltd' and sells household products throughout Australia. (We changed the trade name from Betterware Australia)

We have now started a similar company in New Zealand, and are also looking at other overseas markets.

Jason's story was the inspiration for the best selling business book, Millionaire Upgrade: Lessons in Success From Those Who Travel at the Sharp End of the Plane.

This book tells the story of Tom, a frustrated employee who gets upgraded on a plane and finds himself sitting next to Michael, a self-made millionaire entrepreneur. During the course of the flight, Michael shares with Tom his own secrets for business success. Millionaire Upgrade has been translated into over 10 languages, and is a regular Amazon top seller.

About the Author:

 

Stephen Meyer

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